Proposta de um aplicativo inovador para dinamizar a divulgação científica e tecnológica no ambiente universitário: o caso da Universidade Federal do Tocantins (UFT)

Abstract

Scientific and technological dissemination has been a great challenge for teaching and research organizations, especially for Federal Institutions of Higher Education - FIHE. This dissertation aimed to map the scientific and technological dissemination platforms existing at the Federal University of Tocantins -UFT, as well as the volume and scope of publications related to scientific and technological areas, in the period from 2018 to 2020. The methodology used was the descriptive research, action research and case study; we sought to bring the reality of the university regarding scientific and technological dissemination and the main platforms used by UFT. The platform that stood out was instagram, but it still needs more frequency in posting content and other platforms like youtube, it is necessary to implement strategies for better engagement with the public. As a technological product of this investigation, the Radar da Ciência application was developed, having as main function the dissemination of UFT's scientific and technological information, such as the advertising of products and services designed and offered by the University. The study also concluded that, regarding the increase in the volume of scientific and technological dissemination actions that took place in the period from 2018 to 2020, the volume of content needs to be continuously monitored and the dissemination channels need to be even more diversified. These actions aim to strengthen the role of the University within the state of Tocantins and highlight its importance, especially for local industries.